Our Passion
Established in 2015, Latitude 44 Yoga Studio is the Chippewa Valley's favorite yoga studio! Focused on the holistic approach to overall well-being, Latitude 44 Yoga Studio provides comprehensive options to assist in living your best life. From hot yoga to yin yoga, barre, beginner yoga workshops to yoga teacher trainings, Latitude 44 makes wellness a journey instead of a destination.
We were proudly voted Best Yoga Studio in the Chippewa Valley (2018, 2019 & 2020, Volume One reader poll), Best New Business (2016, 2nd place, Volume One), named one of the 10 best yoga studios in Wisconsin in 2017 & 2018 (Best of Wisconsin), and voted the Best Yoga Studio for Kids in 2017 & 2018 (Chippewa Valley Family)!
We were proudly voted Best Yoga Studio in the Chippewa Valley (2018, 2019 & 2020, Volume One reader poll), Best New Business (2016, 2nd place, Volume One), named one of the 10 best yoga studios in Wisconsin in 2017 & 2018 (Best of Wisconsin), and voted the Best Yoga Studio for Kids in 2017 & 2018 (Chippewa Valley Family)!
Our Heat

The studio is heated with state-of-the-art infrared heat panels which offer endless benefits including detoxification and therapeutic healing properties through increased circulation and relaxation.
Radiant, infrared, heat feels much different than forced air as it heats your body as opposed to the air around you making it much easier to breath. The heat doesn't feel as hot because it is not heavy. It is pure heat without the weight. If you struggle in wet or dry saunas and therefore steer away from hot yoga, you may want to give it a chance!
Infrared heat feels absolutely amazing!
Radiant, infrared, heat feels much different than forced air as it heats your body as opposed to the air around you making it much easier to breath. The heat doesn't feel as hot because it is not heavy. It is pure heat without the weight. If you struggle in wet or dry saunas and therefore steer away from hot yoga, you may want to give it a chance!
Infrared heat feels absolutely amazing!
Our Story

After tragedy struck in April of 2014, Amy was drawn closer to her yoga practice. With the desire (and newly realized need) to practice daily, Amy saw we had an opportunity in the Eau Claire community as we did not have any full-time yoga studios. Hopping from gym to cross-fit studio back to the gym to fulfill her needs just wasn't going to cut it. The vision of Latitude 44 Yoga Studio is to offer a full class schedule, an array of class options, and a supporting yoga community regardless of your background or the reasons you're joining us for class.
Established in 2015, Latitude 44 Yoga Studio is owned and operated by Amy Erickson. Amy Erickson is certified through the Yandara Yoga Institute in Baja California Sur, Mexico (E-RYT200, RYT500), 8 Limbs Yoga Centers in Seattle, Washington (Prenatal Yoga - RPYT), Devanadi School of Yoga and Wellness in Minneapolis, Minnesota (Reiki I, II), Allison Claire Eaton of Yandara (Reiki III, Reiki Master), and Barre Bliss in Minneapolis, Minnesota. She also holds a Bachelors in Business Management and a Masters in Business Administration, both from the University of Wisconsin - Eau Claire.
In August of 2015, Amy had the honor of being awarded the Jump-Start grant (and the 1st Jim Mishefske award) for her business plan submission to Downtown Eau Claire. Thank you to to Downtown Eau Claire, Inc. for believing in us and thank you to our fellow downtown businesses for your support and contribution!
Established in 2015, Latitude 44 Yoga Studio is owned and operated by Amy Erickson. Amy Erickson is certified through the Yandara Yoga Institute in Baja California Sur, Mexico (E-RYT200, RYT500), 8 Limbs Yoga Centers in Seattle, Washington (Prenatal Yoga - RPYT), Devanadi School of Yoga and Wellness in Minneapolis, Minnesota (Reiki I, II), Allison Claire Eaton of Yandara (Reiki III, Reiki Master), and Barre Bliss in Minneapolis, Minnesota. She also holds a Bachelors in Business Management and a Masters in Business Administration, both from the University of Wisconsin - Eau Claire.
In August of 2015, Amy had the honor of being awarded the Jump-Start grant (and the 1st Jim Mishefske award) for her business plan submission to Downtown Eau Claire. Thank you to to Downtown Eau Claire, Inc. for believing in us and thank you to our fellow downtown businesses for your support and contribution!
Our Name
Latitude 44 is the (rounded) latitude of Eau Claire, Wisconsin - our home! The idea for our name was acquired on an unforgettable trip to Australia. A quaint restaurant named Latitude 30 in Coffs Harbour, New South Wales drew attention for more than one reason (the delicious food being one!) while ringing in the New Year (2015). "Latitude" was added to the ever-growing list of potential names for the upcoming venture and was later selected as 'the one'!
The correlation of personal interests of traveling, backpacking, and exploring other cultures to the deeper meaning of yoga and exploring oneself made for the perfect match.
The correlation of personal interests of traveling, backpacking, and exploring other cultures to the deeper meaning of yoga and exploring oneself made for the perfect match.
Involvement & Accolades: